Description Summary

Target these lucrative consumer direct response buyers from our “Active Direct Response Buyers Mailing List” with your current offers. These impulsive consumers make buying decisions based on captivating TV and Online Banner promotions/ advertising. They are credit card holders and are always looking for the next hot item. This mailing list is ideal for direct mail, telemarketing and email promotional offers, and is sure to drive your response rates to new highs. Their interest varies widely from diet and exercise, to consumer goods and home décor.

Popular Selects:

  • 30 Day Hotline
  • 60 Day Hotline
  • 90 Day Hotline
  • Age
  • Gender
  • Presence of Children
  • TV Buyers
  • Interent Buyers
  • Direct Mail Buyers

How Our Data is Compiled:

Our consumer DRTV / direct response buyers have all made a purchase as a result of DR TV promotions spots, banner ads, and online promotions. The list is updated monthly to ensure accuracy and deliverability. This entire file is processed via the NCOA on a monthly basis.

Consider The Facts:

  • Surveys show that DRTV (Direct Response TV viewership is on the rise.
  • DRTV and Mobile are finding more synergy in the age of SEO and mobile screens.
  • Google is working on a technology that will personalize TV ads.

Recommended Usage:

Direct response product buyers are ideal for a wide range of marketing offers including magazine, investments, consumer products, publishing, credit cards, finance, and much more. Our list is selected by product category purchased, as well as amount spent.

  • Total Universe
    897,935
  • Base Rate
    $85/M
  • Market Type
    U.S. Consumer
  • List Channels
    Postal, Email, Telemarketing
  • Source
    Direct Response Online & Offline
  • Geography
    U.S. & CN
  • Output Options
    Electronic, Printed
  • Update Cycle
    Monthly
  • Minimum Order
    5,000 Names
  • Net Name
    Please Inquire
  • Exchanges
    Please Inquire
  • Reuse
    Please Inquire
  • Cancellation Charges
    Please Inquire
  • Sample Mail Pieces Required
    Yes
  • Commission
    20% commission will be paid to registered agencies and brokers. Volume discounts are available.